MATRADE has introduced Market Development Grant (MDG) for online export promotions (virtual events) in view of the COVID-19 Pandemic. For this purpose, Virtual Event is a web platform in virtual venue to enable interaction with business people and entities through the use of live interaction tools. The interactive features will be displayed on devices such as smart phones, tablets and laptops or desktops. Virtual events expenses claimable under MDG include exhibitions and business-to-business (B2B) meetings that are related to the promotion of Malaysian products and services globally.

Salient Features of MATRADE’s MDG Virtual Events:

* Empower participants to engage among themselves via virtual platforms

* Engage prospects with an easy-to-navigate online avenue

* Amplify engagement with features such as Webinars and Chat Tools

* Enable potential buyers to learn about products and services via images, videos

and Documents

* Analytical report of the event that would include buyer and seller profiles, visitor

profile, total sales reported, audience interest analysis, feedback analysis and

profile of business meeting.

MDG is an export facilitation in the form of a re-imbursable grant which was introduced in 2002, with the objective to ease Malaysian exporters’ core expenses in

promoting Malaysian-made products or services globally. The maximum ceiling amount for Malaysian SMEs, Professional Service Providers, Trade and Industry Associations, Chambers of Commerce, Professional Bodies and Co-operatives is RM300,000 per life time. However, all MDG re-imbursements are subject to the availability of the Government funds.

This Guideline is applicable for virtual export promotion activities undertaken from 1 July 2020. It is subject to change from time to time.

A copy of the Guideline can be downloaded here.